Sidetalk works in a genre that I’ve come to think of as the “memeification of New York”-TikToks, photos, or Instagram accounts meant to explore all of New York’s trademark unconventional characters without necessarily talking about why those characters’ characteristics came to be. Most of the time, it is things that are already said,” said Byrne. “Sometimes, people go up to us and say things they think will be on Sidetalk. The resulting video that time, while not quite as comedic as their Knicks entry and more austere (this one takes place in the Bronx as opposed to midtown Manhattan), was another under-a-minute video that films its characters in a demonic hurry. In August, Simonian and cofounder Jack Byrne camped out on Jerome Avenue waiting for fans to exit Yankee Stadium after a crosstown game against the Mets. A few minutes is really all the pair need. She is always being herself,” cofounder Trent Simonian recently told me. We only got a few minutes with her, but she was exactly what you expect her to be. The channel excels at the riot video––brief micro documentaries like the Knicks one, o r another they shot in the Bronx featuring rap superstar Cardi B doing a classic stem-winder. Sidetalk has been there to document a lot of it. Such was life in the manic days of late 2021 in New York City as COVID restrictions loosened, vaccines were boosted, and the town’s 20-somethings were making up for 18 months’ worth of lost time. The joke, or shtick, in the video, is simple but effective: New York Knicks fans are sick-wicked and insane for a historically dismal team that went on to finish 11th place in the NBA’s Eastern Conference after that opening night high. A season and a quarter later, the video, created by the YouTube channel Sidetalk NYC, has 2.3 million views.
0 Comments
Leave a Reply. |